🏘️ $16.9 Million Bet on Fayetteville

Outside Investors are buying into NWA's housing story, focusing on missing middle housing.

Josh Pankey & Pat Pulliam
June 23, 2026

Four Fayetteville multifamily properties totaling 44 units recently sold to a Brooklyn-based student housing investment firm.

The units sold for a combined $16.9 million, according to recent property records.

The portfolio includes townhomes and cottage-style housing located near the University of Arkansas and was purchased by an affiliate of a Brooklyn-based student housing investment firm.

🏘️ On Your Front Porch

🏘️ Four Fayetteville townhome and cottage-style developments sold for $16.9 million, averaging about $384,000 per unit.
🗽The properties were acquired by an affiliate of a Brooklyn, New York-based student housing investment firm.
🎓 Built between 2017 and 2020 near the University of Arkansas, the units were originally developed by local Fayetteville investors and cater primarily to student renters.
Why it matters: Out-of-state capital continues flowing into NWA real estate. Investors are targeting townhomes and cottage-style housing as the region's population and housing demand continues to grow.

University of Arkansas

📊 By the Numbers

An affiliate of Hackberry Lane in Brooklyn, NY snagged a number of college-friendly Fayetteville housing developments:

Whitham Cottages (10 units)
North Cedar Townhomes (16 units)
Hughes Townhomes (10 units)
Deane Sang Townhomes (8 units)

The purchases represents a splashy investment in Fayetteville real estate and evidence of the unique opportunities in a booming college town:

💰 Sale Price: $16.9 million
🏘️ Total Units: 44
💵 Price Per Unit: $384,090
🎓 Primary Market: Student Housing Near the University of Arkansas

All four developments were built between 2017 and 2020 and cater primarily to the student housing market with three- and four-bedroom floor plans.

The buyer secured a $13 million loan for the acquisition, with options to expand financing in the future.

The Academy at Frisco in Fayetteville

🏡Front Porch’s Take

Outside investors are targeting townhomes and cottage-style developments in NWA.

Walkable, lower-maintenance, and located near employment and educational centers, many developers are looking for these builds in college towns like Fayetteville.

As Northwest Arkansas grows, expect investors to continue chasing "missing middle" housing options that bridge the gap between traditional apartments and single-family homes.

Expect those to show up outside of Fayetteville as well.

For local homeowners, housing demand in Fayetteville remains strong. For builders and developers, it's evidence that townhome and cottage-style products are attracting serious investor interest and competition.

Our lingering question for buyers and developers: If Northwest Arkansas adds another 150,000+ residents over the next two decades, what housing type will we need more of: apartments, townhomes, or traditional single-family neighborhoods?

Thinking about buying or selling in Fayetteville?

Reach out: pat@frontporchnwa.com

_{Sources: Talk Business & Politics, NWA Council}